Privacy Policy

Effective Date: June 2026
Property: Simple Life Motel & Suites, 3100 Baltimore Ave, Ocean City, MD 21842

This Privacy Policy explains how Simple Life Motel & Suites (“we,” “us,” “our”) collects, uses, stores, and protects your personal information when you visit simplelifemotel.com or make a reservation with us.

By using our website or making a reservation, you consent to the practices described in this policy.

1. Information We Collect

Information you provide directly:

• Full name
• Email address
• Phone number
• Billing address
• Payment card details — processed securely by Seekda/OfficialBookings. We do not store your card number.
• Reservation details including dates, room type, number of guests, and special requests
• Any communications you send us by email, phone, or contact form

Information collected automatically when you visit our website:

• IP address and approximate location
• Browser type and version
• Device type (desktop, mobile, tablet)
• Pages visited and time spent on each page
• The website or search query that brought you to our site
• Cookie data — see Section 5 for full details

Information from third parties:

• Booking data passed from Seekda/OfficialBookings when a reservation is completed
• Review data if you submit a review through Google or a connected platform

2. How We Use Your Information

We use your information to:

• Process, confirm, and manage your reservation
• Send booking confirmation and pre-arrival information
• Contact you about your upcoming or past stay
• Process payments and issue refunds where applicable
• Respond to enquiries, requests, or complaints
• Improve our website and services based on usage data
• Comply with legal obligations including tax and accounting requirements
• Send marketing communications if you have opted in — you can opt out at any time

We do not sell, rent, or trade your personal information to any third party for their own marketing purposes.

3. Who We Share Your Information With

We share your information only where necessary with the following:

• Seekda / OfficialBookings — our booking engine provider, which processes reservation and payment data on our behalf
• HostGator — our website hosting provider
• Google Analytics — anonymous usage analytics to understand how visitors use our website
• Google Maps — to provide location and directions features on our website
• Legal authorities — where required by law, court order, or regulatory obligation

All third-party providers are required to handle your data in accordance with applicable privacy laws.

4. Data Retention

• Reservation records: retained for 7 years for tax and accounting compliance
• Guest communication records: retained for 3 years
• Website analytics data: retained for 26 months (Google Analytics default)
• Marketing opt-in records: retained until you unsubscribe or request deletion

After these periods, your data is securely deleted or anonymized.

5. Cookies

Our website uses cookies to improve your experience and to understand how visitors use our site.

Cookies we use:

• Essential cookies — required for the website and booking engine to function. Cannot be disabled.
• Analytics cookies — Google Analytics tracks page visits and behavior anonymously. You can opt out at tools.google.com/dlpage/gaoptout
• Functional cookies — remember your preferences between visits
• Booking engine cookies — set by Seekda/OfficialBookings to manage your booking session

You can control cookie preferences through your browser settings. Disabling certain cookies may affect how our website and booking process function.

6. Your Rights

Depending on where you are located, you may have the following rights:

• Right to access — request a copy of the personal data we hold about you
• Right to correction — request that inaccurate data be updated
• Right to deletion — request that your data be deleted, subject to legal retention requirements
• Right to restriction — request that we limit how we use your data
• Right to object — object to our use of your data for marketing
• Right to portability — request your data in a portable format

California residents (CCPA): You have the right to know what personal information we collect, to request its deletion, and to opt out of the sale of personal information. We do not sell personal information.

To exercise any of these rights, contact us using the details in Section 9. We will respond within 30 days.

7. Data Security

We take reasonable measures to protect your personal data including:

• SSL/TLS encryption on our website (HTTPS)
• Secure payment processing through Seekda/OfficialBookings — we do not store payment card details
• Access controls limiting who can access guest data within our organization
• Regular review of our data handling practices

No method of data transmission over the internet is 100% secure. While we take all reasonable precautions, we cannot guarantee absolute security.

8. Children’s Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal data from children under 13. If you believe we have inadvertently collected such information, please contact us and we will delete it immediately.

9. Changes to This Policy

We may update this Privacy Policy periodically. The current version will always be published at simplelifemotel.com/privacy-policy with the effective date shown above. We encourage you to review this page before each visit or booking.

10. Contact

For any questions, requests, or concerns about this Privacy Policy or how we handle your data:

Simple Life Motel & Suites
3100 Baltimore Ave, Ocean City, MD 21842
Phone: 001 410 3903356
Website: simplelifemotel.com